Rivian

We partnered with Rivian from its earliest days to help introduce the brand to the world. What began as an…
Intro Image
How We Helped Launch Rivian
to Challenge the Giants

We partnered with Rivian from its earliest days to help introduce the brand to the world.

What began as an episodic film series translating Rivian’s groundbreaking technology and vision into human, emotionally engaging storytelling quickly grew into a deeply integrated creative partnership. Working closely with Rivian’s internal team, we helped develop and produce work across broadcast, social, experiential, retail, and brand communications — building a consistent visual and narrative language as the company moved from emerging EV startup to a major cultural force in automotive. Dress Code's relationship with Rivian began with a series of films introducing the EV company to the world.

The launch culminated in Rivian’s landmark IPO - one of the largest in U.S. history.

The work culminated in the roadshow film behind Rivian's IPO, the 7th largest in US history, which propelled the company to a $153B peak valuation.

Our Offering:

Strategy, Creative Development, Live Action, Design, Animation, Investor Communications, and Post Production.